More from Write like you talk–only better

First impressions

First impressions mean everything, whether it’s your first day of kindergarten or the first paragraph of your post.

Hook your readers with a clear summary of your point and a compelling reason to continue.

The art of persuasion

People respond to people, not faceless organizations.

Persuasion directs specific benefits to individuals; inspiration offers higher ideals for the greater good.

More coming soon in the interactive e-book Write like you talk—only better. 3 steps to turn good talkers into great writers.

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